Everyone who’s ever planned an event knows that planning an event can be much more difficult than it seems! There can be a lot to take care of and prepare.
Events take a lot of selection-making, a lot of planning, a lot of manpower and a lot of sheer will to pull off. There is a vast planning process and if it’s not something with a set guest list, like a wedding, then there’s also a stage where you promote it as well.
If you have no idea how to navigate this process, that’s fine. We’ve put together a concise guide so that you can throw an event that is absolutely off the walls and a total success. Read on to find out more and take our crash course on event planning and promotion too.
If you’re going to be doing all of this planning, you’re going to want to do some promoting as well. Throwing an event is all about making sure that the event is ready to go and that there are people waiting to attend it! You don’t want to spend a lot of money or time and effort planning an event and not have people come and see it and celebrate and have a good time. Keep reading to see how you can plan an event but promote, too.
Delegate when planning.
If you’re planning an event, delegate what you can. It makes no sense to take on a ton of work all on your own. Delegate what you can and focus on getting the rest done as efficiently as possible.
Send out invitations or e-vites.
Using digital invitations to invite people ensures that a certain amount of people are receiving the word about your event. They may not all come, but that’s okay. Enough may end up showing up that it was worth it. People are always on their phones, so send them a notification or have them find out through digital invites or e-vites and promote your event that way.
Take to social media.
Do it the easy and the effective way– take to social media. Whether it’s a photo with a good caption or an infographic that you post, it’s a great way to promote any event and get the word out. Add in hashtagged words to make it easy to search as well. You can promote on Twitter, Instagram, SnapChat, and more– get the word out on every platform you have! You can even create a hashtag promo for the event that allows others to see and search for the event online and even get a buzz about it started.
Show people what they’ll get at the event or photos from past events.
The proof is in the pudding, so give people (who are naturally visual creatures) a reason to get excited about your event! Events that look like they were really fun are a great way to get people excited to go to the event. Photos of what they’re in for may entice them to learn more and consider attending! After all, you’re competing for people’s time and attention.